Connected street

Transformative Design process with Design Thinking
Commercial development of the Rue de la République
with Make-it-Marseille
pour Constructa
2018 | Marseille, France

We conducted a Work Camp in Marseille, France to connect the neighbourhood "Rue de la République" to it's citizens and develop usage scenarios to cater to locals needs. Structured by a mix of expert sessions, active exercises and in-situ investigations, the focus was on the development of a collaborative team spirit within multidisciplinary teams. To find new ideas, we worked on heightening the participants creative confidence in order to dare to address unknown situations.

Empathic neighborhood

The proxemic specificities between inhabitants to find new potential connections and develop an updated “home” model. Sustainable thinking and acting are muting our present consumer society. We realise that not everyone needs to own everything, foods could be grown more locally and we could create our own energy in independent private units. This mutation could be the departure point for new reasons of interaction.

The Marseillais

In multi-disciplinary teams, real estate and city development professionals took to the streets to meet the inhabitants of the Rue de la République. They immersed themselves in the reality of the citizens, to truly understand their concerns and needs.

Triumph of space

Three scenarios were developed from real encounters with three different types of users of the Rue de la République. The scenarios take different time frames; from the rythme of a day to a lifetime, and imagine how the citizens could interact and live in the neighbourhood of "la République". The scenarios imagine services and street's shaping, to make it essential to the daily life of the citizens of Marseille.

Context

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