Scenarios for a sustainable future workchair.
with embedded Design Thinking
and circular economy.
John Thackara, bioregional designer
and Jaana Biedler, CMF strategist
As the leading office furniture manufacturer in Europe, Flokk is at the forefront of sustainable production. In the Essence project we researched peoples workplace needs and sustainable scenarios, to develop the essential work chair of the future. A cross-competent Flokk team participated to the research in an enriching journey through seven European countries, meeting people in their daily worklives, searching insights to inform a new human and sustainable way to use, manufacture and sell seating. Unexpected insights led to innovative departure points for new circular furniture scenarios. Three complete scenarios were designed, inspired from different user needs and developing renewed circular value-chains. The Essence project created a competitive edge to the product development, as the company strategy was activated revalued through people real needs and it reconsidered the way the R&D department and the other parts of the company collaborate. The outcome of Essence project is HÅG Tion, with product launched in November 2021.